Have you ever shared a recipe on your blog and wished you could turn that traffic into actual sales? Food blogs attract readers looking for inspiration, but most of the time, they just read the recipe and leave.
What if they could buy the exact ingredients you recommend, without leaving your blog?
That’s exactly what we’re showing you in this demo. This blog post is not just about pizza; it’s an EmbedUp demo to show how you can transform your recipe blog into a storefront.
By the end of this post, you’ll see how EmbedUp works, why it’s a game-changer for food bloggers, and how you can start embedding shoppable components into your own content.
Why Food Blogs Struggle to Monetize
Food blogs are popular for:
- Recipes
- Cooking tutorials
- Lifestyle inspiration
But most monetization methods look like this:
- Display ads (often distracting and low-paying)
- Affiliate links (require extra clicks and don’t always convert)
- Sponsored posts (limited, one-off deals)
The result? Lots of traffic but very little revenue.
EmbedUp changes that by letting you embed products directly inside your recipe blog posts. Think of it as a shoppable widget that lives inside your story.
The Demo Recipe: Homemade Pizza Night 🍕
For this demo, let’s imagine you’re writing a recipe called “Homemade Pizza Night in 30 Minutes.”
Normally, you’d write the steps and list ingredients. With EmbedUp, you go one step further: you create a Pizza Ingredient Bundle inside Shopify and embed it directly into your blog.
Step 1: Write the Recipe Blog Post
Example excerpt:
Nothing beats a homemade pizza on a Friday night. With just a few simple ingredients, you can create a restaurant-quality pizza in your own kitchen.
Ingredients Needed:
- Organic Pizza Dough Mix
- Italian Tomato Sauce
- Fresh Mozzarella Cheese
- Basil Leaves
Step 2: Create a EmbedUp
Inside your EmbedUp admin, you’d:
- Select these 4 products from your Shopify store.
- Bundle them into a component called “Pizza Night Essentials.”
- Copy the embed code.
Step 3: Embed the Component into Your Blog
Here’s how it could look inside this demo:
(Imagine a neat product grid or slider with “Add to Cart” buttons right here.)
Why This Works
By embedding the shoppable component, you’ve:
- Removed friction (readers don’t need to leave your blog).
- Turned inspiration into instant action.
- Captured sales that would have been lost to Amazon or grocery stores.
In other words, your content becomes your storefront.
Benefits for Food Bloggers
- Earn from Every Recipe
- Each recipe can now generate product sales.
- Better Reader Experience
- No more clicking away to find ingredients.
- Higher Trust = Higher Conversion
- Readers trust your recommendations, so they’re more likely to buy directly from you.
- No Middleman Fees
- Unlike affiliate programs, you control the product and keep more of the margin.
Beyond Ingredients: Other Food Blog Use Cases
EmbedUp isn’t limited to ingredients. Here are other ways food & beverage brands can use it:
- Cookbook Launch: Embed “Buy My Cookbook” directly into blog posts.
- Meal Prep Kits: Sell complete weekly meal prep bundles.
- Kitchen Tools: Pair recipes with tools (pizza stone, rolling pin, cutting board).
- Special Diet Packs: Keto, vegan, or gluten-free ingredient kits.
Real-Life Example Flow (Demo)
Let’s imagine how a visitor interacts:
- They Google “homemade pizza recipe.”
→ Land on your blog. - They read the recipe.
→ See the ingredient list. - They notice the embedded component.
→ “Oh wow, I can buy everything I need in one click.” - They check out without leaving your site.
→ Done!
This turns your content from passive traffic into active sales.
How EmbedUp Embeds Look
EmbedUp supports:
- Grid layout (great for ingredient lists).
- Slider layout (for featured products).
- List layout (clean and minimal).
Example:
- In our pizza recipe, a grid layout shows the four ingredients.
- In a cookbook launch, a single product component might be best.
The Bigger Picture: From Blog to Store
Think beyond just one recipe:
- A “Pasta Week” blog series could embed a pasta bundle.
- A “Holiday Baking” series could feature a baking essentials pack.
- A “Healthy Smoothies” series could sell fruit packs or protein powders.
Each post = new storefront opportunity.
Why EmbedUp (Not Just Affiliate Links)?
Affiliate links:
❌ Redirect readers away from your blog
❌ Lower commissions
❌ Poor user experience
EmbedUp:
âś… Keeps traffic on your site
âś… Let’s you sell your own products
âś… Works seamlessly with Shopify checkout
âś… Easy to set up (just copy + paste code)
Demo Recap: Homemade Pizza Blog
- Blog Title: “Homemade Pizza Night in 30 Minutes”
- Shoppable Component: Pizza Ingredient Bundle
- Reader Flow: Reads recipe → Sees products → Adds to cart → Buys instantly
Final Thoughts
Food bloggers have always inspired readers. With EmbedUp, you can now monetize that inspiration.
This demo shows how a simple pizza recipe can be transformed into a mini-storefront. Imagine the possibilities with your own recipes, products, and audience.
Note: This is a demo post created to showcase EmbedUp. With EmbedUp, you can embed Shopify products into any external blog or website and sell directly where your audience already is.